The Local Commerce industry focuses on supporting and enhancing local businesses and economies through digital platforms and technologies. This includes online marketplaces, delivery services, and digital marketing tools designed to help local businesses reach and engage customers.
The global local commerce market was valued at approximately $1.5 trillion in 2020 and is projected to reach $2.3 trillion by 2026, growing at a CAGR of 7.5%. The growth of this industry is driven by the increasing adoption of digital technologies by small and medium-sized enterprises (SMEs), the rise of hyperlocal delivery services, and the growing consumer preference for supporting local businesses.
The growth of the local commerce industry is propelled by several factors, including the widespread adoption of digital tools by SMEs, the increasing popularity of hyperlocal delivery services, and a strong consumer preference for supporting local enterprises.
Local commerce has a significant impact on society by promoting economic development, creating jobs, and fostering community engagement. Digital platforms enable local businesses to expand their reach beyond their immediate geographic area, attracting new customers and increasing sales.
Hyperlocal delivery services provide convenient and timely access to goods and services, enhancing the customer experience and supporting local economies. These services are crucial for meeting consumer demand for quick and reliable delivery of local products.
The COVID-19 pandemic has accelerated the adoption of local commerce solutions, as businesses seek to adapt to changing consumer behaviors and maintain operations during lockdowns. This shift has highlighted the importance of digital transformation for local businesses.
However, the industry faces challenges related to competition from larger e-commerce platforms, the need for digital literacy among local business owners, and the complexity of managing logistics for hyperlocal delivery. Addressing these challenges is essential for sustaining growth.
Despite these challenges, the potential benefits of local commerce innovations are immense, and continued investment and innovation in this sector are essential for driving growth.
As technology continues to advance, the local commerce industry will play a crucial role in revitalizing local economies, fostering community connections, and promoting sustainable business practices. The integration of advanced digital solutions will further enhance the capabilities of local businesses, ensuring their success in a competitive market.
To connect with VCs in the Local Commerce sector, target firms such as Sequoia Capital, Andreessen Horowitz, and Benchmark. Research their investment portfolios to understand their focus areas and tailor your approach accordingly.
Networking through industry conferences, local commerce summits, and e-commerce forums can provide opportunities to meet VC partners. These events are crucial for building relationships and gaining insights into investor interests in local commerce solutions.
When pitching, focus on demonstrating the market potential, technological innovation, and scalability of your local commerce solution. Be prepared to discuss your business model, customer acquisition strategies, and revenue projections in detail to highlight the viability and growth potential of your venture.
Participating in demo days hosted by local commerce accelerators or incubators can help you showcase your product to a broader audience of VCs. These events offer a platform to present your innovation and receive valuable feedback from potential investors.
Crafting a compelling story about your product’s impact and the problem it solves will resonate well with VC investors who are looking for high-growth potential startups. Emphasize the unique value proposition and real-world applications of your solution.
Following up with a comprehensive pitch deck that includes market analysis, go-to-market strategy, and potential exit opportunities can further strengthen your case. This demonstrates that you have a strategic plan for growth and impact.
Highlighting any strategic partnerships or collaborations with local businesses or community organizations can also add weight to your pitch. Demonstrating established connections can reassure VCs of your industry relevance and network strength.
Ensuring that you present a well-rounded team with expertise in both local commerce and technology will appeal to VCs looking for capable execution of your vision. A strong team is often a critical factor in investment decisions.
To connect with VCs in the Local Commerce sector, target firms such as Sequoia Capital, Andreessen Horowitz, and Benchmark. These firms have a strong track record of investing in successful local commerce startups.
Sequoia Capital, known for backing companies like DoorDash and Square, focuses on high-growth potential and market disruption. They seek out startups that can significantly impact the local commerce landscape.
Andreessen Horowitz, with investments in companies like Instacart and Postmates, looks for innovative local commerce solutions that can scale globally. They prioritize firms with substantial market potential and technological advancements.
Benchmark, with a portfolio including Yelp and Nextdoor, seeks out startups with strong community engagement and scalable business models in local commerce. They focus on companies that foster local connections and drive community growth.
To connect with these VCs, research their investment portfolios and identify partners who have shown interest in your industry. Attend industry conferences, local commerce summits, and retail forums where these VCs are likely to be present.
Participating in demo days hosted by local commerce accelerators or incubators can also provide exposure. These events offer opportunities to showcase your product to a broader audience of potential investors.
When pitching to VCs, emphasize your startup’s market opportunity, technological innovation, and scalability. Be prepared to discuss your business model, customer acquisition strategies, and revenue projections in detail.
Crafting a compelling story about your product’s impact and the problem it solves will resonate well with VC investors. Highlight the unique aspects and potential of your solution.
Follow up with a comprehensive pitch deck that includes market analysis, competitive landscape, and potential exit opportunities. This will provide VCs with a clear understanding of your business and its potential.
Highlighting any strategic partnerships or collaborations with major retail chains or local business organizations can also add weight to your pitch. These relationships can demonstrate market validation and growth potential.
Ensure that you present a well-rounded team with expertise in both local commerce technology and business development. A capable team is essential for executing your vision and achieving success.
New York - City, U.S.A.
Software (Web Marketplace Saas..) • PropTech • IT (& TMT) • Media • Education • BioTech • AgroTech • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • Cosmetics (& Fashion) • Entertainment (& Sports) • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Web Security (& Privacy) • Gaming (& eSports) • Advertising • Analytics • Cloud Services (& Infrastructure) • Developer tools • GovTech • Insurance (& InsurTech) • Local commerce • Logistics (& Distribution) • Material Science • Medical Devices (& Hospital Services) • Payments • Robotics • Aerospace (& Defense) • Real Estate (& Construction) • DeepTech • Healthcare (& Wellness) • Mobile • Mobility • Nanotechnology • Online Social • Consumer • Woman Focused
Bessemer Venture Partners is a venture capital firm based in Redwood City, California. The firm focuses on investing in companies operating in the clean technology, energy, healthcare, financial services, mobile, data security, cloud computing, software, communications and manufacturing sectors.
New York City, U.S.A.
Software (Web Marketplace Saas..) • PropTech • IT (& TMT) • Media • Education • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Retail (& E-Commerce) • IoT (& Wearables) • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Web Security (& Privacy) • Analytics • Cloud Services (& Infrastructure) • Future Of Work • Insurance (& InsurTech) • Local commerce • Medical Devices (& Hospital Services) • Payments • Real Estate (& Construction) • Healthcare (& Wellness) • Investment Management • Mobile • Online Social • Consumer • Woman Focused
Bain Capital Ventures provides seed through growth capital for companies focused on technology and technology-enabled services primarily for enterprise customers. BCV invests across sectors including infrastructure software, application software, FinTech and healthcare. As the venture capital affiliate of Bain Capital, a assets firm, BCV has partnered with more than 200 companies since 1984 to start, build, commercialize and grow their businesses. The firm has offices in the Bay Area, New York City and Boston.
New York City - San Francisco Bay Area - Palo Alto California - Philadelphia Pennsylvania - San Francisco California, U.S.A.
Software (Web Marketplace Saas..) • PropTech • Other • IT (& TMT) • Media • Education • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Retail (& E-Commerce) • Sales (& Marketing) • Entertainment (& Sports) • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Analytics • Developer tools • Future Of Work • Human Resources • Insurance (& InsurTech) • Local commerce • Logistics (& Distribution) • Medical Devices (& Hospital Services) • Payments • Robotics • Real Estate (& Construction) • Healthcare (& Wellness) • Investment Management • Mobile • Online Social • Consumer • Woman Focused
Comcast Ventures is a corporate venture arm of Comcast Corporation that is based in San Francisco, California. The firm invests in companies operating in the information technology, media, retail, healthcare, mobile and manufacturing sectors.
Seattle - Washington, U.S.A.
Software (Web Marketplace Saas..) • PropTech • IT (& TMT) • Education • BioTech • AgroTech • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Web Security (& Privacy) • Analytics • Autonomous vehicles (& Cars) • Cloud Services (& Infrastructure) • Developer tools • Food & Beverage • GovTech • Impact • Local commerce • Logistics (& Distribution) • Material Science • Medical Devices (& Hospital Services) • Payments • Robotics • Aerospace (& Defense) • Real Estate (& Construction) • DeepTech • Healthcare (& Wellness) • Mobile • Nanotechnology • Online Social • Consumer • Woman Focused
Khosla Ventures is a venture capital firm that focuses on making investments in early and later stage companies as well as seed funding for early-stage companies. The firm invests in the enterprise, advertising, financial services, semiconductors, health, big data, agriculture/food, sustainable energy and robotics industries, with a particular focus on the internet and clean technology sectors. It was established in 2004 and is headquartered in Menlo Park, California.
Cupertino, California - Menlo Park, California, U.S.A.
Software (Web Marketplace Saas..) • Other • IT (& TMT) • Media • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • IoT (& Wearables) • A.I. (& Big Data) • HealthTech (& Fitness) • Analytics • Local commerce • Material Science • Payments • Investment Management • Mobile • Online Social • Consumer
Greylock Partners is a venture capital firm that invests in companies operating in the advertising, commerce, consumer product, media, mobile, service, social platform, technology, enterprise and consumer software sectors. The firm is based in Menlo Park, California. It uses data science capabilities to help find startups to review and to conduct due diligence.
San Francisco California - San Francisco Bay Area, U.S.A.
Software (Web Marketplace Saas..) • IT (& TMT) • Media • Education • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • IoT (& Wearables) • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Web Security (& Privacy) • Gaming (& eSports) • Advertising • Analytics • Cloud Services (& Infrastructure) • Developer tools • Local commerce • Logistics (& Distribution) • Material Science • Messaging • Robotics • Aerospace (& Defense) • Online Social • Consumer
Crosslink Capital is a venture capital and growth equity firm that invests in the big data and analytics, consumer internet, core technology, digital health, digital marketing, fintech, internet services and software services sectors. The firm was founded in 1989 and is based in based in San Francisco, California.
Menlo Park - California, U.S.A.
Software (Web Marketplace Saas..) • PropTech • Hospitality (& Events) • Media • Education • BioTech • AgroTech • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Web Security (& Privacy) • Gaming (& eSports) • Advertising • Analytics • Autonomous vehicles (& Cars) • Cloud Services (& Infrastructure) • Developer tools • Future Of Work • Food & Beverage • GovTech • Impact • Insurance (& InsurTech) • Local commerce • Logistics (& Distribution) • Material Science • Medical Devices (& Hospital Services) • Messaging • Payments • Robotics • Aerospace (& Defense) • Real Estate (& Construction) • Healthcare (& Wellness) • Investment Management • Mobile • Mobility • Nanotechnology • Online Social • Consumer • Pharmaceutical (& Medicine) • Woman Focused
Andreessen Horowitz is a venture capital firm that is headquartered in Menlo Park, California and was founded in 2009. The firm specializes in seed, early stage, mid stage, later stage and growth stage investments. The firm invests in media, software, mobile, internet, infrastructure and technology sectors.
San Francisco California - San Francisco Bay Area - Palo Alto California, U.S.A.
Software (Web Marketplace Saas..) • PropTech • BioTech • Businesses Solutions • FinTech (& Financials services) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • Web Security (& Privacy) • Analytics • Cloud Services (& Infrastructure) • Local commerce • Medical Devices (& Hospital Services) • Robotics • Mobile Apps • Real Estate (& Construction) • Healthcare (& Wellness) • Investment Management • Nanotechnology • Online Social • Consumer
Founded in 1995, Foundation Capital is a venture capital firm based in Palo Alto, California. The firm focuses on investing in early stage companies operating in the information technology, cryptocurrency, energy, fintech, marketplaces, martech, SAAS, financial services, software and consumer sectors.
San Francisco Bay Area - Palo Alto California - Menlo Park California, U.S.A.
Software (Web Marketplace Saas..) • IT (& TMT) • BioTech • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • A.I. (& Big Data) • HealthTech (& Fitness) • Advertising • Analytics • Cloud Services (& Infrastructure) • Developer tools • Future Of Work • Food & Beverage • GovTech • Human Resources • Local commerce • Material Science • Medical Devices (& Hospital Services) • Payments • Robotics • Aerospace (& Defense) • Healthcare (& Wellness) • Nanotechnology • Online Social • Consumer • Pharmaceutical (& Medicine) • Woman Focused
Founded in 1969, Venrock is a venture capital firm headquartered in Palo Alto, California. The firm invests in companies operating in the technology, software and cloud services, security, healthcare information technology, ad tech, consumer, and big data sectors.
San Francisco California - San Francisco Bay Area, U.S.A.
Software (Web Marketplace Saas..) • PropTech • Other • IT (& TMT) • Hospitality (& Events) • Media • Education • BioTech • Businesses Solutions • FinTech (& Financials services) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • IoT (& Wearables) • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Analytics • Developer tools • GovTech • Human Resources • Insurance (& InsurTech) • Local commerce • Medical Devices (& Hospital Services) • Robotics • Mobile Apps • Real Estate (& Construction) • Healthcare (& Wellness) • Nanotechnology • Online Social • Consumer • Pharmaceutical (& Medicine) • Woman Focused • Productivity
Y Combinator is an accelerator that provides seed funding to early stage start-up companies operating in the software, internet and mobile sectors. The firm also makes seed, early and later-stage venture capital investments in startups that graduate from the Y Combinator accelerator programs. It was established in 2005 and is based in Mountain View, California with an additional office in San Francisco, California.
San Francisco Bay Area - San Francisco California - Draper Associates is a seedSan Mateo California - Draper Associates is a seed California, U.S.A.
Software (Web Marketplace Saas..) • IT (& TMT) • Media • BioTech • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Gaming (& eSports) • Cloud Services (& Infrastructure) • Food & Beverage • Impact • Local commerce • Logistics (& Distribution) • Messaging • Payments • Aerospace (& Defense) • Healthcare (& Wellness) • Online Social • Consumer
Draper Associates is a seed-stage venture capital firm. It is based in San Mateo, California and was founded in 1985. The firm invests in the consumer technology, financial technology, healthcare, manufacturing, education and government technology sectors.
San Francisco Bay Area - Valley California - San Francisco California Menlo Park California - SF Bay Area San Francisco, U.S.A.
Software (Web Marketplace Saas..) • PropTech • IT (& TMT) • Hospitality (& Events) • Media • Education • BioTech • AgroTech • Businesses Solutions • FinTech (& Financials services) • Hardware (& Manufacturing) • Energy • Retail (& E-Commerce) • Sales (& Marketing) • Cosmetics (& Fashion) • Entertainment (& Sports) • CleanTech • A.I. (& Big Data) • HealthTech (& Fitness) • Blockchain (& Cryptos) • Web Security (& Privacy) • Gaming (& eSports) • Advertising • Analytics • Cloud Services (& Infrastructure) • Developer tools • Future Of Work • GovTech • Human Resources • Impact • Insurance (& InsurTech) • Local commerce • Logistics (& Distribution) • Material Science • Medical Devices (& Hospital Services) • Payments • Robotics • Mobile Apps • Aerospace (& Defense) • Real Estate (& Construction) • DeepTech • Healthcare (& Wellness) • Investment Management • Mobile • Nanotechnology • Online Social • Consumer • Pharmaceutical (& Medicine) • Woman Focused
Sequoia Capital is a venture capital investment firm that is based in Menlo Park, California. The firm invests in the information technology, healthcare, manufacturing, mobile, nanotechnology, financial service, internet, energy, media and retail sectors. It was founded in 1972.