Sweden Startup Ecosystem

Overview

Sweden has a highly innovative startup ecosystem, with Stockholm being a major global tech hub. As of 2023, Sweden is home to around 8,000 startups. The Swedish government supports innovation through initiatives like Vinnova, which provides funding and resources for startups. In 2022, Swedish startups raised approximately €4 billion in venture capital. These factors collectively highlight Sweden's dynamic and evolving startup landscape.

Size of the Market

As of 2023, Sweden's startup ecosystem includes around 8,000 startups. In 2022, these startups attracted approximately €4 billion in venture capital funding. This substantial investment underscores the ecosystem's growth potential and robust nature. The market's size and financial backing reflect its capacity to foster innovation and sustain a competitive edge within Europe and beyond.

Key Strengths

Sweden's startup ecosystem is characterized by several key strengths, including a high level of digitalization, a strong education system, and a favorable business environment. The country excels in sectors such as fintech, healthtech, and cleantech. These strengths are bolstered by Sweden's robust industrial base and government support, positioning it as a leader in the European startup scene.

Major Hubs

Stockholm is the primary hub of Sweden’s startup ecosystem, known for its strengths in fintech, healthtech, and cleantech. The city attracts significant investments and has produced notable unicorns like Klarna and Spotify. Gothenburg and Malmö also have vibrant startup scenes, particularly in automotive tech and gaming, respectively. These cities are instrumental in driving Sweden's economic growth and technological advancements.

Emerging Hubs

In addition to Stockholm, emerging hubs like Uppsala and Lund are gaining prominence in Sweden’s startup ecosystem. Uppsala is known for its strengths in biotech and pharmaceuticals, while Lund is becoming a hub for advanced manufacturing and nanotechnology. These emerging hubs are expanding the reach and diversity of Sweden’s entrepreneurial landscape, offering new opportunities for innovation and growth.

Support Systems

Sweden’s startup ecosystem benefits from a strong network of incubators, accelerators, and co-working spaces that provide essential support and resources for entrepreneurs. Initiatives like Stockholm Innovation & Growth (STING) and SUP46 have significantly boosted the ecosystem by offering mentorship, resources, and international exposure. This supportive infrastructure is crucial for nurturing early-stage companies and fostering a collaborative entrepreneurial environment.

Challenges

Despite its strengths, the Swedish startup ecosystem faces challenges such as high taxes and regulatory complexities. Navigating these hurdles can be time-consuming and complex for startups. Addressing these issues requires strategic efforts and supportive policies to sustain growth and competitiveness in the global market.

Opportunities and Future Outlook

Sweden has significant opportunities for growth in sectors like fintech, healthtech, and cleantech. The country's strong focus on sustainability and green technology drives innovation in renewable energy and environmental technologies. Sweden's strategic location in Europe provides startups with opportunities for international expansion. With continued investment and innovation, Sweden's startup ecosystem is poised for further growth, contributing significantly to the European and global markets.

Resilience and Adaptability

Sweden's startup ecosystem demonstrates remarkable resilience and adaptability. The country's commitment to innovation, coupled with strong government and institutional support, enables startups to navigate challenges and capitalize on opportunities. The diverse talent pool and high level of digitalization attract entrepreneurs and investors alike, ensuring sustained growth and success in the face of global economic shifts and market dynamics.

How to connect with Angel Investors in Sweden?

Top Angel Investors

Sweden's startup ecosystem benefits from the support of influential angel investors who provide crucial early-stage funding and mentorship. Prominent figures include Hjalmar Winbladh, co-founder of Wrapp and an active angel investor, and Jane Walerud, a serial entrepreneur and investor in tech startups. These investors typically contribute between €50,000 and €500,000 per deal, offering not only capital but also strategic guidance and industry expertise. Their involvement is essential for the growth and development of early-stage companies, helping them navigate initial challenges and scale effectively.

Leading Venture Capital Firms

Sweden's venture capital landscape is driven by leading firms that provide substantial investments into high-growth startups. Firms such as Northzone, Creandum, and EQT Ventures are at the forefront, funding sectors including technology, health, and fintech. Northzone, for instance, has a diverse portfolio that includes companies like Spotify, Klarna, and iZettle. These firms typically engage in Series A to Series C funding rounds, with investment sizes ranging from €1 million to €50 million, facilitating significant scaling opportunities for startups.

Investment Size and Scope

The size and scope of investments in Sweden's startup ecosystem vary, catering to different stages of business growth. Early-stage investments, often provided by angel investors, range from €50,000 to €2 million. For growth-stage companies, venture capital firms offer larger funding rounds, typically between €5 million and €50 million. The scope of these investments spans various sectors, including AI, biotechnology, fintech, and cleantech, reflecting the diverse and dynamic nature of Sweden's entrepreneurial landscape.

Number of Investments

Sweden's venture capital and angel investment activity are robust, with a significant number of deals annually. In 2022, over 300 venture capital deals were recorded, amounting to approximately €4 billion in investments. This high level of activity underscores the vibrancy of the Swedish startup ecosystem, with both angel investors and venture capital firms actively seeking out and funding promising startups across a broad spectrum of industries.

Future Outlook of the Investment Market

The future outlook for Sweden's investment market is highly optimistic. With a continued emphasis on innovation and technology, sectors such as AI, biotechnology, and clean technology are expected to drive substantial growth. Government support through initiatives like Vinnova further bolsters the ecosystem. As global interest in sustainable and innovative solutions increases, Sweden's startups are well-positioned to attract significant international investments, fostering an environment ripe for continued expansion and success.

Support and Mentorship

Support and mentorship are critical components of Sweden's startup ecosystem. Angel investors and venture capitalists often provide more than just financial backing; they offer strategic advice, industry connections, and operational support. Programs like Stockholm Innovation & Growth (STING) and SUP46 enhance this support, offering structured mentorship, resources, and access to capital. This comprehensive support system helps startups navigate early challenges and scale effectively.

Government and Institutional Support

The Swedish government and various institutions play a pivotal role in nurturing the startup ecosystem. Initiatives such as Vinnova and support from organizations like Almi Invest provide substantial financial support and incentives. Additionally, entities like the Swedish Energy Agency offer grants, loans, and advisory services. This extensive support infrastructure is vital for fostering innovation, reducing financial barriers, and promoting sustainable growth within the startup community.

Conclusion

Sweden's startup ecosystem is bolstered by top angel investors, leading venture capital firms, and extensive support systems. With a diverse range of investment sizes and scopes, the market is poised for significant growth. The future outlook remains positive, driven by innovation, government support, and a collaborative environment. As Sweden continues to attract global investments and foster entrepreneurial talent, it stands to become a key player in the global startup landscape, contributing to advancements across various high-growth sectors.

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We found 652 Angel Investors in Sweden on Angels Partners

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Marek Olszewski
Investing in Software (Web Marketplace Saas..) &b...
 San Francisco Bay Area, Germany - U.S.A. - Europe: Germany, United Kingdom, France, Italy, Spain, Poland, Romania, Netherlands, Belgium, Czech Republic, Greece, Portugal, Sweden, Hungary, Austria, Switzerland, Denmark, Finland, Slovakia, Norway, Ireland, Luxembourg, Malta, Icela
Investor Picture
Previous Investments
  • CodeFights: $2500000 (Seed Round)
  • Payourse: $600000 (Pre Seed)
  • Capsule Wallets: (Seed)
  • Remox: (Pre Seed)
  • Numoen: $1000000 (Seed)
  • CyberBox: $150000 (Seed)
  • impactMarket: $2000000 (Seed)
  • Paychant: $400000 (Pre Seed)
  • Ari Swap: $700000 (Pre Seed)
  • Partna: $600000 (Pre Seed)
  • Coinprofile: $600000 (Pre Seed)
  • Netra: $500000 (Convertible Note)
  • CodeSignal: $3000000 (Seed)
  • Accion Systems: $2000000 (Seed)

Marek Olszewski

San Francisco Bay Area, Germany - U.S.A. - Europe: Germany, United Kingdom, France, Italy, Spain, Poland, Romania, Netherlands, Belgium, Czech Republic, Greece, Portugal, Sweden, Hungary, Austria, Switzerland, Denmark, Finland, Slovakia, Norway, Ireland, Luxembourg, Malta, Icela

Investing In

Software (Web Marketplace Saas..) • FinTech (& Financials services) • Blockchain (& Cryptos)

Description

Dr. Marek Olszewski is a Co-Founder of Celo. He is a Co-Founder and served as the Chief Technology Officer at Locu. Prior to Locu, Marek was a senior PhD candidate at MIT CSAIL. He is a Facebook Fellow and the recipient of the J. Edgar McAllister Fellowship. He has prior work experience at a number of technology companies including Google, Microsoft (Research) and Sun (Labs). He is also an angel investor.

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Jessica Schultz
Investing in Businesses Solutions • Future O...
 Chicago - Illinois, U.S.A. - Sweden - U.K.
Investor Picture
Previous Investments
  • Flink: $52000000 (Seed Round)
  • fuboTV: $55000000 (Later stage VC)
  • FreightHub: $20000000 (Early stage VC)
  • Lumexis: $15000000 (Later stage VC)
  • HappyOrNot: $14500000 (Early stage VC)
  • Personio: $12000000 (Early stage VC)
  • Labster: $10000000 (Early stage VC)
  • Kahoot!: $10000000 (Early stage VC)
  • Microfabrica: $8000000 (Later stage VC)
  • Bunch (video chat): $8000000 (Early stage VC)
  • Akimbo: $4000000 (Later stage VC)
  • CopperKey: $2200000 (Later stage VC)
  • BiggerBoat: $2000000 (Early stage VC)
  • Neverthink: $1400000 (Seed Round)
  • NeuroVigil: (Later stage VC)
  • Keeps: (Other)
  • Einride: $200000000 (Series C)
  • Einride: $110000000 (Series B)
  • Dalma.: $16000000 (Series A)
  • Flink Food: $750000000 (Series B)
  • Flink Food: $52000000 (Seed)
  • Matsmart: $27000000 (Series C)
  • Matsmart: $18000000 (Series Unknown)
  • Matsmart: $3000000 (Series Unknown)
  • Matsmart: $8000000 (Series Unknown)
  • Matsmart: $4000000 (Series Unknown)
  • Matsmart: $4000000 (Series Unknown)
  • NA-KD.com: $23000000 (Series B)
  • NA-KD.com: $45000000 (Series B)
  • NA-KD.com: $15000000 (Seed)
  • Red Points: $38000000 (Series C)
  • Red Points: $12000000 (Series B)
  • Red Points: $14000000 (Series B)
  • Lesara: $40000000 (Series C)
  • Lesara: $17000000 (Series B)
  • Lemoncat: $7000000 (Series Unknown)
  • Outfittery: $22000000 (Series E)
  • Outfittery: $20000000 (Series C)

Jessica Schultz

Chicago - Illinois, U.S.A. - Sweden - U.K.

Investing In

Businesses Solutions • Future Of Work

Description

Venture Partner at Forum Ventures · Contract

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Are Mack Growen
Investing in FinTech (& Financials services) &bul...
 Los Angeles - Berlin, Germany - U.K. - Sweden
Investor Picture
Previous Investments
  • London Venture Partners: (late stage)
  • DOJO Madness: (mid stage)
  • Singularity 6: (early stage)
  • Klang Games:
  • Jam & Tea Studios: $3000000 (Seed)
  • NAG Studios: $1000000 (Pre Seed)
  • Vela Games: $3000000 (Seed)
  • Robin Games: $7000000 (Seed)
  • BetaDwarf: $7000000 (Series A)
  • BetaDwarf: $1000000 (Seed)

Are Mack Growen

Los Angeles - Berlin, Germany - U.K. - Sweden

Investing In

FinTech (& Financials services) • CleanTech • Gaming (& eSports)

Description

General Partner at London Venture Partners

General Partner at London Venture Partners

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Linus Dahg
Investing in Software (Web Marketplace Saas..) &b...
 Stockholm, Sweden
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Previous Investments
  • Detectify: $23250000 (Later stage VC)
  • KNL Networks (Kyynel Ltd): $10000000 (Early stage VC)
  • Detectify: $9500000 (Later stage VC)
  • Freespee: $9250000 (Later stage VC)
  • Blueprint Genetics: $6000000 (Later stage VC)
  • Now Interact: $5000000 (Early stage VC)
  • UpCloud: $4000000 (Early stage VC)
  • Vizor.io: $2300000 (Seed Round)
  • Noona Healthcare: $1500000 (Seed Round)
  • Stealth Black: $1320000 (Seed Round)
  • Nordigen: $800000 (Seed Round)
  • Comptek Solutions: $450000 (Seed Round)
  • Founder Institute: (late stage)
  • Wolt: (mid stage)
  • Nosto: (mid stage)
  • Seedcamp: (late stage)
  • Techstars: (late stage)
  • Almi Invest:
  • TF Strategies:
  • Platypus: $3000000 (Seed)
  • Stravito: $15000000 (Series A)
  • Stravito: $6000000 (Seed)
  • Stravito: (Seed)
  • Insurello: $17000000 (Series Unknown)
  • Insurello: $8000000 (Series Unknown)
  • Omocom: $4000000 (Seed)
  • Omocom: $1000000 (Pre Seed)
  • Leetify: $970000 (Pre Seed)
  • Valuebeat: $3000000 (Seed)

Linus Dahg

Stockholm, Sweden

Investing In

Software (Web Marketplace Saas..) • Businesses Solutions • FinTech (& Financials services) • Gaming (& eSports) • Insurance (& InsurTech)

Description

Partner at Inventure

Partner at Inventure

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Rodrigo Sepulveda
Investing in Advertising
 San Francisco Bay Area, U.S.A. - France - Luxembourg - Europe: Germany, United Kingdom, France, Italy, Spain, Poland, Romania, Netherlands, Belgium, Czech Republic, Greece, Portugal, Sweden, Hungary, Austria, Switzerland, Denmark, Finland, Slovakia, Norway, Ireland, Luxembourg,
Investor Picture
Previous Investments
  • Culture Secrets: (Seed Round)
  • Demenager Facile: (Seed Round)
  • Holberton School: $2000000 (Seed Round)
  • RecargaPay: (Convertible Note)
  • Dott: $100000000 (Series B)
  • Dott: $34000000 (Series A)
  • Wizata: $3000000 (Series A)
  • Wizata: $2000000 (Seed)
  • Nannybag: $2000000 (Seed)
  • Nannybag: (Convertible Note)
  • Wefarm: $13000000 (Series A)
  • Smartrenting: (Series A)
  • Spire Global: $40000000 (Series D)
  • Spire Global: $70000000 (Series C)
  • Service: (Convertible Note)
  • Verse: $5000000 (Series Unknown)
  • OpenExo: (Convertible Note)
  • Pliops: $30000000 (Series B)
  • Salonkee: $1000000 (Seed)
  • Passbolt: $530000 (Seed)
  • Glose: $3000000 (Series Unknown)
  • Catalyte: $27000000 (Series A)
  • Tribe: $3000000 (Seed)
  • Tribe: $3000000 (Seed)
  • Tribe: $500000 (Seed)
  • Nektria: $2000000 (Series A)
  • itravel: $2000000 (Series A)
  • Attach: (Seed)
  • Boostable: (Seed)
  • Allmyapps: (Series A)
  • Manifest: (Seed)
  • Getaround: $3000000 (Seed)
  • amiando: (Seed)
  • Wavestorm: (Seed)

Rodrigo Sepulveda

San Francisco Bay Area, U.S.A. - France - Luxembourg - Europe: Germany, United Kingdom, France, Italy, Spain, Poland, Romania, Netherlands, Belgium, Czech Republic, Greece, Portugal, Sweden, Hungary, Austria, Switzerland, Denmark, Finland, Slovakia, Norway, Ireland, Luxembourg,

Investing In

Advertising

Description

Most Interested In

Blockchain, Cybersecurity, Infrastructure, SpaceTech, DeepTech, AI, ML

Not Interested In

FinTech, AdTech, Ecommerce, CleanTech, BioTech



CEO at @sepulveda-capital. Managing Parter Expon Capital. Serial entrepreneur (5 founded, 3 sold). Invested in North America (CA, NY, FL), Europe (FR, DE, CH).

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Peter Sterky
Investing in Businesses Solutions • FinTech ...
 Stockholm, Sweden
Investor Picture
Previous Investments
  • Quartr: $3000000 (Seed)
  • Quartr: $5000000 (Seed)
  • GetAccept: $7000000 (Series A)
  • Woshapp: $1000000 (Series Unknown)
  • Soundtrap: $6000000 (Series A)

Peter Sterky

Stockholm, Sweden

Investing In

Businesses Solutions • FinTech (& Financials services)

Description

CEO of Trift Capital

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Peter Carlsson
Investing in Hardware (& Manufacturing) • Cl...
 Stockholm, Sweden
Investor Picture
Previous Investments
  • Turnpike: $3000000 (Series Unknown)
  • X Shore: $50000000 (Series B)
  • Orbital Systems: $23000000 (Convertible Note)
  • Volta Greentech: $2000000 (Angel)
  • Volta Greentech: $510000 (Seed)
  • Volta Greentech: $310000 (Seed)
  • Rocean: $6000000 (Series Unknown)
  • Kumpan Electric: $2000000 (Series Unknown)
  • Kumpan Electric: $1000000 (Equity Crowdfunding)
  • ResQ Club: $360000 (Seed)
  • Modcam: (Series Unknown)

Peter Carlsson

Stockholm, Sweden

Investing In

Hardware (& Manufacturing) • CleanTech • A.I. (& Big Data)

Description

Partner at Spintop Ventures

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Hannah Meiton
Investing in Software (Web Marketplace Saas..) &b...
 Stockholm, Sweden
Investor Picture
Previous Investments
  • Kognity: (mid stage)
  • JH Advice & Invest AB:
  • Mentimeter: (early stage)
  • Tequila/TBWA Singapore:

Hannah Meiton

Stockholm, Sweden

Investing In

Software (Web Marketplace Saas..) • FinTech (& Financials services)

Description

Business Coach @ Sting Accelerator & Incubator, Advisor @ BoardClic, Board Member at Kognity & Mentimeter

Co-Founder & Partner at Ampli Ventures

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Ola N.
Investing in Software (Web Marketplace Saas..) &b...
 London, U.K. - Sweden
Investor Picture
Previous Investments
  • Fabacus: $5420000 (Early stage VC)
  • Omnipresent: $120000000 (Series B)
  • Sure: $100000000 (Series C)

Ola N.

London, U.K. - Sweden

Investing In

Software (Web Marketplace Saas..) • FinTech (& Financials services) • Retail (& E-Commerce)

Description

Venture investor at Kinnevik


Ola Nordbye serves as Investment Manager at Kinnevik. He is a Board Member of Bread Operations. He served as Board member at Linio.

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Sabina Wizander
Investing in Software (Web Marketplace Saas..) &b...
 Stockholm, Sweden
Investor Picture
Previous Investments
  • Eppow: (Pre Seed)
  • Passionfroot: $4000000 (Seed)
  • Passionfroot: $3000000 (Pre Seed)
  • Prewave: $67000000 (Series B)
  • Prewave: $20000000 (Series A)
  • Twirl: $2000000 (Pre Seed)
  • Enode: $15000000 (Series A)
  • Scapin': $3000000 (Pre Seed)

Sabina Wizander

Stockholm, Sweden

Investing In

Software (Web Marketplace Saas..) • CleanTech • HealthTech (& Fitness)

Description

Partner at Creandum

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Magnus Bergman
Investing in Cloud Services (& Infrastructure) &b...
 Stockholm, Sweden
Investor Picture
Previous Investments
  • Heja: $2730000
  • Hack your Closet: $2410000 (Seed Round)
  • Mynt (digital financing): $1760000 (Seed Round)
  • Corsmed: $4000000 (Seed)
  • Yazen: $21000000 (Series A)
  • Yazen: $3000000 (Seed)
  • Frequencz: $4000000 (Seed)
  • Karma: $180000 (Seed)

Magnus Bergman

Stockholm, Sweden

Investing In

Cloud Services (& Infrastructure) • Consumer

Description

Founding and General Partner at Luminar Ventures

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Michael Hansen
Investing in Software (Web Marketplace Saas..) &b...
 Stockholm, Sweden
Investor Picture
Previous Investments
  • Deplike: $920000 (Seed)
  • UP School: (Seed)
  • HotelRunner: $7000000 (Series A)
  • YapıRadar.com: $2000000 (Seed)
  • Heaventures: $1000000 (Series Unknown)
  • Revel Games: $5000000 (Seed)
  • Makswin Real Estate Technologies, Inc.: $280000 (Angel)
  • Otsimo: $350000 (Seed)
  • Aura - Museum Genius: $390000 (Pre Seed)
  • Aura - Museum Genius: $530000 (Angel)
  • Shopi: $520000 (Seed)
  • Picus Security: $2000000 (Seed)
  • Teleporter: $500000 (Pre Seed)
  • Welcome Pickups: $2000000 (Seed)
  • Welcome Pickups: $500000 (Seed)
  • Welcome Pickups: $170000 (Seed)
  • TeamSQL, Inc.: $350000 (Seed)
  • Garaj Sepeti: $200000 (Pre Seed)
  • KapGel: $1000000 (Seed)
  • Pockee: $760000 (Seed)
  • Prisync: $170000 (Seed)
  • Vendi: (Pre Seed)
  • Willa: $3000000 (Seed)
  • BlueCall: $190000 (Seed)

Michael Hansen

Stockholm, Sweden

Investing In

Software (Web Marketplace Saas..) • Businesses Solutions • FinTech (& Financials services) • HealthTech (& Fitness) • Human Resources • Payments • Healthcare (& Wellness)

Description

CEO at Capcito & Monto

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