Microtraction

About The Fund

Microtraction is an investment fund which specializes in identifying, investing in, and accelerating the growth of the most promising early-stage startups in emerging markets, with a focus on several industries. They concentrate on startups in sectors such as software, including web marketplaces and SaaS platforms; education technology; business solutions; financial technology and financial services; retail and e-commerce; health technology and fitness; blockchain and cryptocurrencies; gaming and eSports; future of work; insurance and InsurTech; mobility; online social networks; women-focused enterprises, among others. With a keen eye on emerging technologies and markets, Microtraction invests in innovative companies that show potential for significant impact and growth. The fund offers pre-seed to Series B funding, with a minimum investment of $100,000 and a maximum of $350,000. The so-called 'sweet spot' for their investments is also $100,000, optimizing the allocation of capital to match the developmental stage of their target startups. Managing assets under the value of $15 million, Microtraction leverages its capital, experience, and extensive network to propel portfolio companies towards success. By being part of their investment ecosystem, startups gain strategic guidance and mentorship in addition to funding, which can play a critical role in navigating the challenges of the startup environment. Through their investment thesis, Microtraction actively contributes to the growth and sophistication of regional markets by empowering promising entrepreneurs and catalyzing the development of transformative business solutions.