Brand Capital International

About The Fund

Brand Capital International is an investment fund that infuses media capital into companies poised for expansion into India. Specifically targeting scalable and innovative ventures, they focus on various industries including Software (spanning from Web Marketplace to SaaS), Education, Business Solutions, Entertainment & Sports, HealthTech & Fitness, Healthcare & Wellness, Online Social, Consumer, and those with a Women Focus. With an investment capacity ranging from a minimum of $500,000 to a maximum of $10,000,000, Brand Capital International's sweet spot for investment typically sits at around $2,000,000. Their specialty lies in providing Seed to Series B funding, particularly for entities that are looking to broaden their horizons on an international scale with India in view. On their website, they express a fundamental view of venture capital as a service business and pride themselves on catering to outstanding entrepreneurs aiming for international expansion. They leverage strong channels, platforms, and people they are connected with in India. Their mission is articulated around establishing the best brands within the world's fastest-growing market, and their method involves funding visibility within India through incremental or long-term advertisement and branding expertise. Boasting over $4 billion invested by the Brand Capital Group and a portfolio of over 900 companies across all industries in India, along with over 15 companies in North America, Europe, and Southeast Asia, they demonstrate a significant footprint in catalyzing companies for successful market launches. Additionally, their #thinkIndia campaign includes a podcast that delves into innovation and the challenges of breaking into India’s market. Their strategy revolves around transforming the trajectory of companies by providing key resources and insights for exponential growth within India’s burgeoning market of over 658 million active internet users and significant consumer spending potential.