Sure Ventures

About The Fund

Sure Ventures is a venture capital firm based in Mountain View, California, with a clear focus on early-stage investments, particularly in insurtech and fintech companies. They take pride in enabling the future of insurance by investing in founders who they believe are mission-driven and at the earliest stages of their venture, often before their impact is widely recognized. They operate with a strong ethos of fostering peace of mind for individuals and businesses alike. The firm's investment approach revolves around several core areas including insurance, aging, care, mental health, and wealth management, alongside the related sectors. They seek out companies that have the potential to transform legacy industries with bold ideas and a commitment to prioritize long-term impact. Sure Ventures targets those entering their first institutional round of funding, signifying their strategic position as a 'first check investor.' As of their detailed investment profile, they have invested in numerous startups across various cities and highlight their support for women and minority founders, emphasizing a diverse and inclusive portfolio. Sure Ventures describes their founder relationships with notable warmth and personal testimonial, presenting themselves not just as financial backers but as empathetic partners who offer candid, unfiltered advice to steer their investees towards success. The content of the firm's website underscores their mission-driven agenda and the value they see in visionary ideas that aim to bring about significant changes in society and industry. Their website also features sections dedicated to their portfolio, a podcast, and insights, showing their active engagement with the entrepreneurial ecosystem and broader industry conversations.