Latitude

What is Latitude?

Latitude is a boutique investment partnership founded by Freddie Lait in 2016, located in St James's, London. The firm seeks to deliver capital appreciation over the long term, focusing on high conviction investments and offering a concentrated portfolio of stocks complemented by a variety of non-equity investments to diversify risk and minimize correlation with market indices.

Their investment approach is client-centered, catering institutions, wealth managers, and family offices with services that emphasize qualitative idea generation and intensive due diligence. Latitude operates primarily through two main strategies: the Horizon Fund and the Global Fund, aiming to provide attractive risk-adjusted returns throughout the economic cycle without relying on market benchmarks.

Their Horizon Fund uniquely diversifies with non-equity instruments, strengthening the absolute return strategy. They boast strong long-term performance, reflected in their post-inception figures, and firmly believe in the simplicity and transparency of their investment philosophy.

The firm's framework and philosophy are built on the principles of diversification theory and behavioral finance while maintaining a true long-term vision for all investments made. Latitude invests only in highly liquid instruments, such as stocks with market caps generally above 10 billion, government bonds, foreign exchange, and gold ensuring high daily liquidity for their Horizon Fund.

Positioned as a boutique firm, Latitude values the alignment of interests with clients and the benefits of investing in differentiated funds, aligning with their philosophy that boutiques offer specialized services that can better navigate through business cycles and market volatility.