Boston Massachusetts - New York - City | U.S.A.
| Investor Type | Firm |
| Type of Fund | VC |
| Industries | Software (Web Marketplace Saas..) • PropTech • Education • FinTech (& Financials services) • Retail (& E-Commerce) • Sales (& Marketing) • Cosmetics (& Fashion) • HealthTech (& Fitness) • Gaming (& eSports) • Food & Beverage • Medical Devices (& Hospital Services) • Messaging • Real Estate (& Construction) • Healthcare (& Wellness) • Online Social • Consumer • Woman Focused |
| Stages | Early, Pre-Seed, Seed, Series A |
| Investing | United States |
| Investment Range | $100,000 - $5,000,000 |
| Investment Sweet Spot | $1,500,000 |
What is Bullish?
Bullish is a venture capital firm that operates at the confluence of marketing, consulting, and capital investment to craft exemplary consumer businesses.
Their approach is unique; they aren't just investors but also serve as a strategic creative agency for their portfolio companies. Bullish invests in a variety of sectors including Software, PropTech, Education, FinTech, Retail, Cosmetics, HealthTech, Gaming, Food & Beverage, Medical Devices, Real Estate, Healthcare, Online Social, Consumer, and Woman Focused ventures.
The firm's investment stages include Early, Pre-Seed, Seed, and Series A rounds, with a minimum investment of $250,000, a maximum of $3,000,000, and a 'sweet spot' of $1,000,000. They are dedicated to aiding early-stage consumer companies they believe display remarkability. The firm is an advocate of blending capital with consultative expertise, offering financial backing that comes with active guidance to strategically position companies for success.
Their expertise is extended through a myriad of services that encompass insights on cultural tensions, growth strategies, and steadfast consulting. Bullish finds its base in New York but also maintains additional offices in Greenwich, Connecticut, and Denver, Colorado.
The content of their website suggests they hold a forward-thinking ethos, identifying and capitalizing on cultural trends to build companies that resonate with contemporary consumer values and demands. They showcase a history of engaging in brand refreshes, and notable investments in a variety of consumer sectors. Their involvement spans from innovative startup brands like Snow Days, creating healthier pizza bite brands from scratch, to established household names like Peloton in connected fitness.
Bullish prides itself on broad portfolio diversity, impact-driven investment decisions, and a distinctive blend of capital and creative consultations, aiming to build the most remarkable businesses in the world.
What they say:
We invest in early-stage consumer companies in search of remarkability.
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