New York City - San Francisco Bay Area - Chicago Illinois - Indianapolis Indiana - Minneapolis Minnesota - Los Angeles California - Austin Texas - Ohio - Seattle / Portland - Midwest | U.S.A.
| Investor Type | Firm |
| Industries | Software (Web Marketplace Saas..) • PropTech • IT (& TMT) • Media • Businesses Solutions • FinTech (& Financials services) • Retail (& E-Commerce) • HealthTech (& Fitness) • Food & Beverage • Impact • Real Estate (& Construction) • Consumer |
| Stages | Pre-Seed, Seed, Series A |
| Investing | United States |
| Investment Range | $100,000 - $2,000,000 |
| Investment Sweet Spot | $1,000,000 |
| Assets Under Management | $17,000,000 |
About Starting Line
Starting Line is an investment fund that specializes in identifying and leading investment rounds in early-stage companies. With a focus on pre-seed, seed, and Series A stages, their strategy revolves around sourcing founders who have a clear vision for addressing market dislocations. Starting Line is particularly drawn to scenarios where such dislocations are being leveraged due to economic shifts, data-driven approaches, or changes in generational behavior. Their investment range typically falls between $100,000 and $2,000,000, with a sweet spot around $1,000,000. With $17,000,000 in assets under management, they are deeply involved in various industries, including Software, PropTech, IT & TMT, Media, Business Solutions, FinTech & Financial Services, Retail & E-Commerce, HealthTech & Fitness, Food & Beverage, Impact, Real Estate & Construction, and general Consumer sectors. By investing in companies that are reshaping popular culture and improving conventional services, Starting Line has built a diversified portfolio featuring companies like Cameo, which taps into the celebrity-fan engagement space; Hungryroot, which delivers personalized grocery services; Spothero, a mobility platform; Catch Co, a recreation-focused brand; Flyhomes and Havenly in the real estate sector; Sunbit and M1Finance in the financial space; among others. With their headquarters based in Chicago, Illinois, Starting Line embraces a philosophy of 'VC for the 99%', aiming to democratize access to venture capital and empower a broader range of entrepreneurs to innovate and grow their businesses.
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