New Delhi | India
| Investor Type | Firm |
| Investing | India |
| Investment Range | $25,000,000 - $27,000,000 |
What is Hero MotoCorp Ltd?
Hero MotoCorp Ltd., established by the late Dr. Brijmohan Lall Munjal on January 19th, 1984, is recognized as the world's largest manufacturer of two-wheelers, holding this prestigious position since 2001.
The company originated with a vision of a mobile and empowered India, brought to fruition through its two-wheelers. As it transitioned to its new identity 'Hero MotoCorp Ltd.', it has shown a commitment to providing world-class mobility solutions, aiming to fulfill customer needs and aspirations for mobility while also setting benchmarks in technology, styling, and quality.
This approach helps convert customers into brand advocates. Hero MotoCorp strives to create an engaging work environment for its people, ensuring value creation and lasting relationships with partners.
Their key strategies encompass building a robust product portfolio across different categories, tapping into global growth opportunities, improving operational efficiency, expanding customer reach, investing in brand activities, and focusing on customer and shareholder satisfaction.
They have earmarked building and promoting their new identity as central to all initiatives. This is bolstered by leveraging their strong presence across sports, entertainment, and ground-level activations. Hero MotoCorp manufactures their two-wheelers across four globally benchmarked facilities in India—two in Haryana (Gurgaon and Dharuhera), one in Haridwar (Uttarakhand), and the Hero Garden Factory in Neemrana (Rajasthan).
Their growth in the Indian market is due to the intrinsic capability to tap into new geographies and markets, supported by an extensive sales and service network exceeding 6000 touchpoints nationwide.
The company website showcases its range of two-wheelers, including new launches and premium models, services such as online booking, maintenance schedules, and offers like the five-year warranty program, Hero Joyride membership, and DIY maintenance videos to keep its customer engagement comprehensive and diverse.
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