Bouygues Telecom

What is Bouygues Telecom?

Bouygues Telecom is a comprehensive electronic communications operator in the French market, providing innovative products and services in mobile, fixed, TV, internet, and cloud computing domains. The company has been instrumental in introducing pioneering solutions to the French telecommunications landscape.

Notably, Bouygues Telecom pioneered various industry-first initiatives, such as the mobile talk-plan concept in 1996, and subsequent unlimited call plans like Millennium in 1999 and Neo in 2006. They revolutionized fixed-mobile convergence offers for businesses in 2007 and presented ‘ideo’ in 2009, the market's first quadruple play service.

Their innovation streak continued with the introduction of B&YOU in July 2011, a SIM-and Web-only offering shaping mobile telephony 2.0, closely followed by the Bbox Sensation in June 2012, and the Box Internet by B&YOU in November 2013, both designed to enhance digital home experiences.

A strategic network-sharing agreement with SFR in January 2014 allowed both operators to improve service quality and coverage while achieving significant savings.

Bouygues Telecom's mobile coverage is extensive, with 99% 2G, 96% 3G+, and 60% H+ coverage across the French population, alongside a 4G network that reaches 70% of citizens. Their commitment to customer service is reflected through the work of 9,049 employees, including 2,000 customer relations advisers, 2,500 sales advisers, and an online presence.

They manage an extensive customer base comprising 11.1 million mobile and 2.1 million fixed broadband subscribers, which includes over 1.5 million professional and corporate clients as well as 1.9 million B&YOU clients. Bouygues Telecom continuously adapts to customer needs, backed by a robust investment strategy with both minimum and maximum investment caps set at €10,500,000, specializing in early-stage opportunities.