Investor Type | Firm |
Industries | FinTech (& Financials services) • Hardware (& Manufacturing) • Cosmetics (& Fashion) • CleanTech • HealthTech (& Fitness) • Cloud Services (& Infrastructure) • Aerospace (& Defense) • Healthcare (& Wellness) • Consumer • Pharmaceutical (& Medicine) • Woman Focused |
Stages | Pre-seed, Series A, Series B, Seed |
Investing | United States |
Investment Range | $100,000 - $5,000,000 |
Investment Sweet Spot | $1,000,000 |
Sterling Equity is a multi-strategy alternative investment firm with a focus on a diverse set of sectors including FinTech & Financial Services, Hardware & Manufacturing, Cosmetics & Fashion, CleanTech, HealthTech & Fitness, Cloud Services & Infrastructure, Aerospace & Defense, Healthcare & Wellness, Consumer Products, and Pharmaceuticals & Medicine. This firm also emphasizes the importance of investing in women-focused initiatives. With investment capabilities ranging from $100,000 to $5,000,000 and a sweet spot of $1,000,000, Sterling Equity specializes in stages from Pre-seed through Series B funding. Their private equity business is committed to seed and growth-stage investments, working closely with entrepreneurs and management teams of market-leading growth companies. Moreover, they operate a fund of funds that invests in underlying early-stage to growth funds in software, consumer sectors, education, and hardware. Sterling Equity's investment thesis is grounded in value creation and generating superior risk-adjusted returns for their investors. They pride themselves on a small, highly talented investment team, and maintain stringent investment advisories and communications policies. Based in Kuala Lumpur with affiliate offices in Labuan, London, and Delaware, they do not offer mobile applications for investment services and communicate solely through their official website and an investor portal. Sterling Equity prioritizes quality, continuous learning, and improvement in their operations, emphasizing strategic diversification and a fundamental, long-term approach to public equity investments.