Nielsen Innovate

What is Nielsen Innovate?

Nielsen Innovate (NIF) is an early-stage incubator and investment fund focusing on numerous sectors including Software, Media, FinTech, Retail, Sales and Marketing, A.I. and Big Data, Blockchain, Web Security, Analytics, and Cloud Services.

They specialize in investing in disruptive and opportunistic digital technologies that have the potential to scale globally. With assets under management worth $25 million, their investment range lies between $100,000 and $5,000,000, with a sweet spot of $1,500,000, primarily targeting Seed and Series A funding rounds.

NIF was launched in 2013 by the global performance management company Nielsen and Partam Hi-Tech, an Israeli venture capital fund, and has since been joined by additional investors like R&R ventures, Fred H. Langhammer, and Itzhak Fisher.

They offer strategic advantages through their association with Nielsen, providing startups with mentoring, strategic guidance, operational support, and introductions to Nielsen’s Fortune 1000 clients and potential follow-on investments. Their belief in strong, sustainable partnerships is reflected in their hands-on business development approach, expertise in emerging markets, global reach, and a robust knowledge base.

Established in the heart of Israel’s Caesarea Industrial and Business Park, their office space is designed to inspire startups, based on the philosophy that 'A journey of a thousand miles begins with a single step'. Nielsen Innovate invites entrepreneurs with innovative ideas in mobile, internet, new media, and technology who have a clear vision to apply for partnership and support to convert their ideas into global businesses.