New Theory Ventures

What is New Theory Ventures?

New Theory Ventures is an evergreen fund and venture catalyst dedicated to investing in women and diverse founders. They aim to bolster innovative brands and supercharge new theories to market, with a firm belief that amplifying new voices not only elevates purpose but also enhances profits. As an evergreen fund, they maintain an open-ended investment strategy, allowing for a long-term approach to growth and support for their portfolio companies.

The fund targets companies within a wide array of industries including Media, Retail, E-Commerce, Sales, Marketing, HealthTech, Fitness, Medical Devices, Hospital Services, Healthcare, Wellness, and Consumer. New Theory Ventures offers a dynamic investment range with a minimum investment of $100,000 and a maximum of $5,000,000, while their sweet spot for investments is $1,500,000.

They specialize in Seed, Series A, and Series B funding stages.

Operating through a multifaceted investment platform, New Theory Ventures propels early-stage startups with strategic seed funding (New Theory Origin), guides proven brands towards expansion (New Theory Accelerate), and incubates brands by providing financing, branding, structural guidance, and supply chain connections (New Theory Catalyst).

Additionally, they aim to disrupt the philanthropic model by shifting power to women and local leaders through New Theory Impact.

Founded by Nikki Eslami, who has firsthand experience of the challenges women and diverse founders face in acquiring venture capital, New Theory Ventures strives to reshape the economic landscape to prioritize both purpose and profit.

Eslami's history includes co-founding BELLAMI, a successful hair extension company, and she leverages her industry expertise to drive impact and scale innovative solutions through her investments. New Theory Ventures' portfolio consists of visionary leaders and brands that disrupt the status quo and scale impact across various sectors.