Miroma Ventures

About The Fund

Miroma Ventures is a London-based private equity and venture capital firm that operates as the investment arm of The Miroma Group. Their focus rests on growth and venture stage investments, particularly within the consumer brands and media platforms sectors. Miroma Ventures seeks to partner with exceptional entrepreneurs, disrupting industries with innovative products and strategies, and they aim to leverage their industry-leading marketing expertise to accelerate growth for their investee companies. They offer strategic partnerships with shared interests and incentives to enhance long-term value. Their team is composed of diverse professionals from consumer, media, and entertainment industries who excel in brand building, creativity, and operational execution, backed by an expansive network of operating advisors and industry veterans. They emphasize investment in companies with a strong team, differentiated products, and potential to disrupt markets, including emerging brands with authentic consumer connections, sound positioning in attractive industries, proven concepts, robust sales growth, and healthy margins. Miroma Ventures typically enters at the first institutional round, participating in Seed, Series A, or B financings. Their initial investment ranges from $250,000 to $5 million, with additional resources earmarked for follow-on investments. They offer flexible financing solutions, including equity exchanges for media or marketing services, media or marketing financing through product exchange, or straightforward cash for equity arrangements. Their investment strategy spans across various verticals, including food and beverage, beauty, personal care, specialty retail, ecommerce, social and digital media, creative and marketing consultancy, marketing technology, content production and development, and digital communications. With a dedication to driving serious growth within their space, Miroma Ventures provides a suite of marketing capabilities and services, such as creative and advertising strategy, brand partnerships, content production, experiential advertising, digital development, and social/influencer strategies.