Investor Type | Firm |
Industries | Software (Web Marketplace Saas..) • IT (& TMT) • AgroTech • Businesses Solutions • Hardware (& Manufacturing) • Energy • IoT (& Wearables) • CleanTech • A.I. (& Big Data) • Insurance (& InsurTech) • Robotics • Real Estate (& Construction) • DeepTech • Woman Focused |
Stages | Series A, Series B |
Investing | Canada • Europe |
Investment Range | $3,000,000 - $10,000,000 |
Investment Sweet Spot | $5,000,000 |
McRock Capital is a venture capital firm that focuses on investing in the Industrial Internet of Things (IIoT) sector. Established in 2012, McRock Capital is recognized as the first investment firm dedicated exclusively to the Digital Industrial market, which encompasses advanced sensors, intelligent machines, data networks, and analytic software sectors. They invest primarily across Canada and the United States. With offices located in Toronto and Calgary, McRock invests in the range of CAD 3 million to CAD 10 million, with a sweet spot of around CAD 5 million typically targeting Series A and Series B funding rounds. Their portfolio reflects their expertise in software, IT and telecommunications, AgroTech, and hardware and manufacturing, as well as their growing interest in the insurance and InsurTech sectors. Highlighting the importance of the IIoT revolution, McRock emphasizes the critical role sensors have played in its development, suggesting that the 'body' of the IIoT revolution has been constructed, with the current phase signifying the 'brain' era powered by machine learning. McRock's commitment to responsible investment is an integral part of their ethos, and they extend their impact on the sector through initiatives like their Annual Symposium and engagement with ecosystem players as reflected in their website content. McRock's digital presence also includes editorial content such as 'Friday Musings,' where they share thoughts, opinions, and experiences related to the IIoT. The firm resonates with a spirit of innovation, deep industry knowledge, and a network that fosters the growth of their portfolio companies.