J2 Partners

About The Fund

J2 Partners is a private equity firm based in Boulder, Colorado, with a focus on investing in manufacturing, distribution, business services, and mature technology companies. They target entities that are market leaders or possess the potential to become leaders within well-defined industry niches. The firm specifically seeks companies that have operating cash flows between $2 million and $10 million, or enterprise values ranging from $10 million to $50 million. J2 Partners has a strong inclination towards firms that exhibit profitable operations and robust management teams, which command a leadership position in stable niche markets or hold some competitive advantage in growing industries. They maintain a flexible approach to the capital structure and demonstrate sensitivity to the sellers' needs and constraints. While they are versatile in their investment methods across a company's capital structure, their preference lies in making control equity investments. J2 Partners distinguishes itself by not just offering capital but also delivering valuable guidance through their principals and advisors who have diverse operating backgrounds. They nurture strong relationships with their portfolio companies' management, building on objectivity and straightforward communication. Although based in the western United States, they do not have minimum size criteria for add-on acquisitions and consider a broader geographical focus for these investment opportunities. They avoid investing in sectors such as biotechnology, public transportation, real estate development, retail, or non-proprietary consumer goods.