Cross Culture Ventures

About The Fund

Cross Culture Ventures, operating under the name MaC Venture Capital, is an early-stage venture capital firm with a focus on investing in entrepreneurs who are creating next-generation technology and consumer products. Established in 2015 and based in Culver City, California, their investment thesis centers on identifying startups that leverage cultural trends and behaviors to innovate within the tech space. They are particularly interested in the seed stage of funding, aiming to discover and support category-leading technology companies. With $10.5 million in assets under management, MaC Venture Capital not only provides capital but also offers hands-on support to portfolio companies. This support ranges from operations strategy, brand building, and recruiting to mission-critical introductions. Their expertise in business development includes an emphasis on operational excellence, cultural trend research, public policy strategy, government relations, digital marketing, social media strategy, and communications. By utilizing their diverse backgrounds encompassing technology, business, government, entertainment, and finance, the firm's management team accelerates entrepreneurs approaching their breakthrough moment. The team, led by managing general partners Marlon Nichols, Adrian Fenty, Michael Palank, and Charles D. King, prides itself on their influencer network and their ability to add value through strategic guidance. Their approach is crafted to align with the founders who are poised to shape the future through innovative solutions in software, web marketplaces, SaaS, business solutions, investment management, mobile, and consumer sectors.