Unrest

What is Unrest?

Unrest is an impact-driven accelerator and incubator headquartered at 154 Clerkenwell Rd, London EC1R 5AB. They focus on investing in businesses with global ambitions that aim to change the world for the better. Unrest specializes in Early Stage and Seed investments, with a minimum investment of £20,000 and a maximum of £40,000.

As a B2C Impact Accelerator, Unrest is committed to nurturing the next generation of founders who are determined to make a positive mark on society. Their 16-week programme provides over 100 hours of custom content from world-class experts in finance, fundraising, branding, and impact. During the programme, founders work closely with Uncommon Creative Studio to develop premium, mission-driven brands, building consumer trust from day one.

The equity-based programme requires the lower of a 2% equity share or £33,000 worth of equity, aligning Unrest's success with that of the businesses they support. Unrest boasts five completed cohorts, with 72% female founders and a portfolio of 60 companies that have raised a total of £7.4 million.

The companies in Unrest's portfolio demonstrate a variety of impactful innovations, from improving LGBTQIA+ mental health to environmentally friendly products and services targeting global issues such as carbon removal and childhood mortality rates in Nigeria. Their diverse portfolio includes ventures like My Pocket Skill, Oatsu, Citizens of Soil, Zeru Earth, OutOut, Canopey, Kalda, Agnes Health, and Ede. Unrest prioritizes building a community of founders committed to making a meaningful impact, exemplified by their monthly updates on impact events, programme news, and portfolio success stories provided to subscribers.

What they say:

Unrest accelerates the disruptive power of mission-driven startups - founders fighting fire with fire. We help founders turn bold ideas into global businesses that balance purpose with profit. Through our accelerator programme, community, Impact <> Investor Office Hours, and venture fund, we support entrepreneurs building companies that do good- and grow fast. Since launching, we’ve supported 540 founders, partnered with 120+ VCs, and taken 60 companies through our accelerator - 62% led by at least one female founder and 9% by LGBTQIA+ founders.

What we look for: Unrest is an accelerator programme for the world's most ambitious impact-focused consumer businesses. We run a 4 month programme, based in London, for companies at early stages, from pre-seed to early Series A.

How we help: Unrest supports mission-driven B2C startups through expert branding, investor access, and tailored mentorship. Founders work with top creative professionals, receive fundraising guidance, and gain access to a network of 500+ investors.