True Growth Capital

What is True Growth Capital?

True Growth Capital, headquartered at Schnhauser Allee 53, 10437 Berlin, is an angel network focused on backing true entrepreneurs at the earliest stages of their ventures.

They invest in digital platforms, direct-to-consumer (D2C), network models, software, social media, and SaaS with an investment hypothesis centered around finding the best people working on commercially sound business models. Their approach, termed 'True Growth', emphasizes not only growth metrics but also the long-term viability of businesses while aiming for digital category leadership within a 5-8 year timeframe.

With strong competencies in smart money investment, the fund looks to leverage key learnings from scaling their own ventures to global importance while maintaining robust unit economics, thus providing valuable support to their portfolio founders. True Growth Capital invests at or before company foundation, often leading or investing solo, but is also open to co-investing.

The initial ticket range is €100-500k, with the potential for seven-digit follow-on capacity through a dedicated, committed fund vehicle. Moreover, they offer a 3 to 6 months paid project stipend to validate ideas before company foundation and provide necessary runway for the first 12-18 months post-investment.

Seeking entrepreneurial minds with the ability to build and lead teams, they prioritize consumer models that solve indispensable issues and are thrilled by digitally uncontested markets and products with excellent customer journeys.

They opt for business models targeting exit values of 50-200m EUR, which they believe is an often overlooked sweet spot that minimizes founder dilution and maximizes control and cash exit potential. The investor group consists of (serial) founders and digital ecosystem veterans, providing strong operational input and flexibly tailored support to de-risk product-market fit and secure life-changing founder outcomes.

What they say:

We invest in digital platforms, d2c, network models, software, social media, a bit of Saas. Our investment hypothesis centers around finding the best people working on commercially sound business models. This philosophy of not just singularly optimizing on growth metrics but considering long-term viability of the business while still achieving digital category leadership within a c. 5-8 year timeframe, is what we call “True Growth”. Furthermore, we focus our investments on cases where it is evident that we can provide “smart money”. I.e. opportunities where the competencies of our group are strongly relevant to get the company on a true, sustained, commercial growth trajectory. We leverage key learnings from scaling our own ventures (everyone in our group is an operator!) to global importance while retaining robust unit economics in order to pick investments and support our portfolio founders.