Amplify Partners llc

About The Fund

Amplify Partners LLC is a boutique firm dedicated to creating custom marketing and publicity strategies for authors looking to sell their books. Unlike traditional one-size-fits-all approaches, Amplify Partners LLC recognizes that the landscape of book publicity and marketing has drastically evolved. They focus on identifying the right audience for an author’s work and utilizing a blend of both traditional and contemporary tactics to amplify their client's message. Their investment in the success of a book launch is grounded in three core beliefs. First, they are constant students of the market, keen on dismissing outdated techniques and willing to experiment with new ideas to find the best fit for the client. Second, they understand that the line between publicity and marketing has blurred, and therefore, successful book launches require a seamless blend of various promotional efforts such as TV, radio, print, online publicity, social media, and author-driven platforms. Third, they believe in a collaborative approach, working closely with the author, their publisher, and all relevant stakeholders to maximize the book's reach and sales potential. Amplify Partners LLC tailors their services to each author, rejecting the idea of a universal formula for success and instead, they focus on leveraging every possible avenue—from mainstream media to niche blogs, social media endorsements, and personal branding efforts—to ensure a book reaches its intended audience effectively. Through these tailored strategies, they aim to not only meet but exceed their clients’ goals.