Investor Type | Firm |
Industries | Retail (& E-Commerce) • Sales (& Marketing) |
Stages | Seed, Latin America, Series B, Series A, Pre-seed |
Investing | United States • Mexico |
Investment Range | $100,000 - $5,000,000 |
Investment Sweet Spot | $1,500,000 |
Afterlife Ventures is a unique venture capital firm and incubator specializing in the death-related industry. Recognizing death as a natural part of life and aiming to address humanity’s greatest fear and taboo, the firm is directed towards sparking innovation and dialogue in a sector historically lacking in both. They began their journey in the face of the 2020 pandemic, which highlighted the inadequate preparedness of the funeral industry and the global community for dealing with death at scale, leading to experiences devoid of empathy for many, including members of their team. Afterlife Ventures invests in entrepreneurial ventures that integrate technology with new business practices and empathy, aiming to cultivate a human and efficient ecosystem. Their portfolio includes businesses operating in longevity, memory innovation (such as cemeteries, urns, and niches), funeral industry services and products, funeral agencies, mental health, bereavement support, and metaverse online platforms. They seek to invest in companies at various industry stages, preferring to take minority stakes where they offer value through robust managerial teams that emphasize innovation and scalability. In some cases, they also incubate early-stage startups within their offices, providing access to their team's expertise and network. Their team comprises individuals with diverse experiences in innovation, strategy, digital transformation, digital marketing, finance, and business scaling, reporting past employment with some of the world's leading companies. Afterlife Ventures has a notable investment in Catrina, the primary platform in Latin America for bereavement aid. Their investment size ranges from a minimum of $100,000 to a maximum of $5,000,000, with a sweet spot of around $1,500,000. They specialize in seed to Series B stages, focusing on their operations within Latin America. The firm has offices located in Mexico City, New York, and Lisbon, underlining their international presence and commitment to transforming the funeral and bereavement services sector.